These data visualisations are about the Global Flower Industry, specifically the Top 10 Countries with the highest level of involvement and participation.  My physical information design is the “World Flower Bouquet”.  It is a bouquet of 10 flowers, with each flower representing one of the Top 10 Flower Producing Countries in the world.  Each flower type depicted is the most commonly grown flower in its respective country.  The volume of each bloom indicates the percentage value of its country’s contribution to the Global Flower Population.  The purpose of this design is to educate and inform consumers about where their flowers are coming from, as well as possibly steer them towards more sustainable, local sellers.  The target audience is floristry customers, usually buying as a gift for holidays such as Christmas, Valentine’s Day etc.  This design is to be displayed in local florists, on the counter, shelves etc, as a constant reminder to consumers of its design purpose.  This design utilises LATCH principles Location and Hierarchy.  It demonstrates a high data-ink ratio, with almost every physical aspect communicating a data variable, the only non-data ink being the stems.  Each flower’s volume is scaled accurately and proportionally, according to the data values, showing integrity.  My second design is a back-to-back bar chart, showcasing the Top 10 Flower Importing and Exporting Countries.